A Mission To Make A Difference

Sustainability

With every choice we make, we carefully consider the impact it will have on the environment and how it will leave a better planet for future generations. This includes not only what products we create, but how we manufacture them, what materials and ingredients we use, and how we package and ship them to their destinations.

Reusable vs. Disposable

Our products are created not only to save time and money, but to save the earth as well. Our microfiber cloths and mop pads, dryer balls and stainless steel straws help reduce the use of disposable options like paper towels and mop pads, dryer sheets and plastic straws.

Globally, discarded paper towels result in 254 million tons of trash every year.

Better for the Planet

Our microfiber and cleaning solutions help eliminate the need for harmful chemicals that can seep into the ground and waterways, causing damage to the environment.

microfiber products

Keeping Plastic Out of Landfills

Many of our microfiber products are made from 50% - 91% recycled microfiber yarn—we have repurposed over half a million plastic bottles! And, instead of throwing microfiber at the end of its life into landfills, we offer the option to convert it into renewable energy through our Microfiber Recycling Program.
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How Is Recycled Microfiber Yarn Created?

turning bottles into microfiber

1

Bottles are cleaned.

2

Bottles are melted into pieces.

3

Pieces are crushed and melted into pellets.

4

Pellets are spun into thread to make amazing recycled microfiber yarn.

How Is Recycled Microfiber Yarn Created?

turning bottles into microfiber part 1

1

Bottles are cleaned.

2

Bottles are melted into pieces.

turning bottles into microfiber part 2

3

Pieces are crushed and melted into pellets.

4

Pellets are spun into thread to make amazing recycled microfiber yarn.

Keeping Plastic Out of the Oceans

An estimated 8 million tons of discarded plastic flows into the world’s oceans every year. Our plastic is sourced from qualified suppliers who actually remove plastic from the waste stream before it can enter the ocean. Regular on-site inspections verify the sources of all raw materials.

norwex cleaner bottles

Many of our Norwex bottles use OceanBound plastic that was at risk of entering the world’s oceans